Wednesday, January 25, 2012

Information Infrastructure and Red Shoes

I'm in sunny Anaheim thoroughly enjoying the Laserfiche Empower 2012 event. It's unlike a lot of other events. It is very focused on the user (rather than the buyer) and there is barely a marketing person to be found. The emphasis is on new ways of solving user's problems and not just the new features to be expected in the next release.

The opening keynote feature the founder of the company Nien-Ling Wacker. She charmed the audience despite her imperfect English. Her sincerity and vision were apparent to everyone in the audience. In particular, she shared two key insights:

1. Infrastructure is everything. It's not about how cool the tool is; it's about how effectively it can deploy business problems. I'm somehow reminded of a trip to Peru that I took many years ago. The cathedral of Cusco lies over top of the an old Incan temple. Essentially, it's foundations are ancient. It somehow seems like an appropriate metaphor for what we're currently trying to do with enterprise software.

2. Use your assets. Nien-Ling also told a compelling story about shoes. She grew up in Shanghai and, like most children, looked forward to Chinese New Year. She would get money that she could use for whatever she wanted. What she most wanted one particular year was a beautiful pair of red shoes. She finally bought them, wore them to a wedding, and then put them away in a box. They were too nice to wear every day! Some months later, there was another wedding so she brought out her shoes... and they were two small. The moral of the story is to use what you've got and not just lock stuff away on the off chance that it might get used.

I certainly see some similarities to my own POV on ECM here.

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